The first part of this guide will contain information about becoming a reseller - that is - how to start your own business as a reseller. To follow, I'll post some helpful advice on where to buy resell rights products and also how to make sure that you get your money's worth!
A Reseller is someone who buys the Resell Rights to other peoples' products or items - then sells them (re-sells) and is able to keep 100% of the profit.
Here are the biggest, best reasons why being a RESELLER is GREAT:
- No need to create your own product!
The product creation part has already been done for you by the original product author. Hence, you won't have to spend extra time, extra effort or extra money researching on the topic and demand. You won't spend oodles of time creating the product and money researching on the topic and demand for the product! Also, you might not even have the expertise to yet to actually create the product if you're totally new to the business, so buying ready-made creations will let you get started anyway! You can start setting up and marketing your Internet Business right away by using the Reseller Materials Pack provided by the product author.
- You keep 100% of the profit after every sale you make.
This is probably the second biggest benefit of being a Reseller! As a Reseller, you get to keep all the money from every up-front sale made - without having to share any royalty fees whatsoever with the original product creator.
- You can use and - in some cases - modify all the sales material that has been created for you!
You'll save a great deal of time by not having all the work of writing your sales letter, follow-up letters and advertisements! All you need to do is get your Internet Business set up, use the sales and follow-up letters, along with the pre-written advertisements and VOILA! You're good to go!
- Earn residual income.
The Resell Rights items that you sell can be customized with your own affiliate links, allowing you an opportunity to earn Back-End Income from the same customers. This is really important. People who buy from you once usually will buy from you again, and this gives extra, residual income that a lot of products, programs, and businesses don't offer.
- Resellers are usually more motivated than affiliates
Normally, Resellers have invested some money into purchasing quality products with Resell Rights. This factor motivates Resellers to market with effort, care, and consistency. With Affiliate situations - joining an affiliate program is usually free and if you don’t make any successful referrals as an affiliate, you don’t have anything to lose as you have never invested any money. Often affiliates who aren't doing well just drop the business and move on. It's easy to do that since they haven't risked any money in their efforts. Resellers, on the contrary, have committed to the business, invested time and money into products, product creation, and marketing.
Of course, there are also a few minor negative elements in becoming a Reseller. Here they are:
- You have to invest some money to become a Reseller
Some risk can be involved here since you will be forking out some money. Unlike affiliate programs where you don’t have to pay anything to join - with becoming a Reseller, this is not the case. Since the reward is getting to keep all the profits from up-front sales of the product, you will have to start out by taking some small, calculated risks. This should not, however, be a problem if the product(s) you buy for Resale have a money back guarantee policy. With a money back guarantee, if you don't at least manage to cover your your investment within a stated period of time, you can ask for a refund.
- You have to pay customization fees to have the product rebranded with your own affiliate links.
Customization fees can be costly for Resellers.
- You could be competing with many other Resellers who are selling the same product
The likelihood of this happening is very high. Although the Internet receives an average of 11.6 million new Internet Users a month, product saturation can happen in the space of 2 years. Furthermore, if the product author is neglectful of the violation of his/her product’s Resell Rights terms and conditions, or you run into a very dishonest Reseller who does something like - undercutting the price of the product (suddenly making your price look inflated), your Resell Rights business can be badly affected.
- You will need to have your own web hosting and domain name
This can result in paying monthly fees if you haven’t got your own domain name and web hosting yet.
- It can be difficult to find a quality Resell Rights product
You cannot just look at the quality aspect of the information product when sourcing for products with Resell Rights. You have to also find out if there are back-end income opportunities available with the product in question. Find out how well the affiliate links are embedded within, too. You will do well to contact the product author by phone or mail to find out what back-end income opportunity you can get from reselling his product.
That about wraps it up as far as the guideline goes!
Below is a fantastic site to grab some starter products
They're FREE!
You can also promote the products with ready-made sales letters, promo-emails, banners, and links.
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