All about Reseller Business, PLR, Resale Rights, Master Rights, website creation, domain name selection, web host selection, displaying, packaging and distributing resale products
Hiring a ghost writer is what many people do when they don’t have enough time or knowledge to write their own e-Book or to create their own product. Hiring a ghostwriter can be quite expensive, anywhere from $500 totens of thousands of dollars, so the decision to employ a ghostwriter will require some careful consideration.
One of the best places to find a ghost writer is by going to 1ClickCovers .com
Almost anyone could use this package to create their own professional graphics in very little time.
Basically, hiring a ghost writer will save you A LOT of effort and even time, however you'll have to invest some money to pay the ghostwriter. As well, you'll have to do some research to check out the qualifications and reputations of writers - and you'll still have a bit of work to do yourself.
If you do happen to choose to create your own resell rights products, these tips should help you on the topic of 'how to resell' :
Writing an e-Book for the purpose of re-selling is a great idea because its digital format is one of the easiest to distribute online and is common in the Internet Marketplace. Most people will be able to use the e-Book right away, providing that you use common software that a large bulk of internet users are sure to have on their computer.
You can easily embed your e-Book with affiliate links. These links can be arranged so that your resellers can also have back-end profits.
- Recommend products or services you own or that you are affiliated with. Place these recommendations in your own digital product. In this, you'll be promoting yourself and your interests as well as giving your customers products or services that they will likely need for their internet marketing business.
Where possible, don’t paint them as advertisements - make them part of the wording in your e-Zines, Newsletters, update emails, etc., because people, in general are not reading advertisements that blatantly look like advertisements.
People buy digital products to gain useful information. They are looking for solutions to solve problems. They are looking for benefits and are also looking to earn money wherever possible.
Keep these things in mind when you are recommending 'further solutions.' You want to help your customers achieve their goals and avoid obstacles.
For example, if you sell an information product that shows or explains how to use autoresponders, you can recommend an autoresponder service or software that you use, that you own, or that you're affiliated with. Your customer won’t mind. In fact, they'll appreciate your recommendation and will likely use your recommended product to get started with in business online.
- Include any affiliate links that are relevant to the topic of your digital product
Since you will leverage your marketing efforts on an army of resellers, it won’t be long until your name, status and affiliate links become viral - gaining exposure for you AT NO EXPENSE to you! You can earn back-end income from your reseller’s customers.
But be careful not too overshadow your digital product with too many affiliate links. If you do, not only will your customers become annoyed with all your 'promotion of self' - they'll likely also become unwilling to resell your original product - thinking that you're just using them completely in order to gain with a confusing myriad of affiliate programs!
- Produce quality information within your product that meets the demands of your target market
Remember that if there is no demand for your product, it is pointless to sell it in the first place.
If you have difficulties in creating your own digi-product, you can create your product with the help of business associates or you can interview an expert in the subject to gain more information.
You can either do this as a Joint Venture effort - or reward your interviewee the Resell Rights to your product once you've finished creating it.
- Price your product reasonably
A price 'too low' is as awful as a price 'too high,' so beware of pricing and don't slide too far either way. Set a price 'too low' and people will wonder if your product is 'garbage' and you're tryin' to 'panic-sell' with a dirt cheap price in order to maintain any sales at all with the product. Set a price 'too high' and the obvious will happen - nobody will buy.
To add more value to your digital product, you can package in other peoples' products (that you have the resell rights too, of course) - or give away as a bonus in yourproduct as long as the products are complimentary toyour primary product.
You can put your name into your product’s title to receive more exposure and an expert status in a short time.
For instance, your product can be entitled “Johnny-Boy's Oriental Cooking Secrets”. Since your resellers will be reselling this product after you and cannot alter the contents of your product, you get free exposure! At no expense - just for putting your name in the right place!
- Create a back-end income opportunity for your resellers
In the early years of the Resell Rights mania, products with Resell Rights were created only to benefit their authors. Things have changed A LOT in a short time - and today - resellers are wiser in their choices of how they promote Resell Rights products. Give your resellers a chance to earn beyond the up front sales.
Search for quality products or services under your topic with an affiliate program for you to join. The aim is for your product to convey good solutions to customers (who are likely going to be - not just 'consumers' - but 'resellers'). Put out helpful resources that will help solve your customers' problems - resources that benefit your customers. Make sure you are offering your customers quality products and services rather than items that simply have an affiliate program to help YOU OUT! Customers will be able to tell, after a while - if you're just trying to get ahead at their expense. Good resellers ALWAYS provide GOOD PRODUCTS.
*last tip
If you are creating an e-Book, set your paper size to “letter” size instead of A4 size, especially if your customers are mainly Americans.
Selling Resell Rights can be more profitable than buying Resell Rights products and quickly setting up an online business.
Hundreds of THOUSANDS of people are looking to start up their own online businesses every day - and a heavy portion of those will be trying to get ahead with internet marketing. In short, hundreds of thousands of new marketers will be looking for exactly what you can give them - Resell Rights - to get started with their online business!
You'll actually be helping these new marketers in a great way. It's a win-win deal!
• If you convey Basic or Master Resell Rights to your product, you can leverage your marketing efforts on an army of resellers to sell your product to a wider audience, spreading your name and status at no expenseon your part.
• While your resellers get to keep all the profits from up-front sales, you can count on their customers to be YOUR customers as you can embed your product with your affiliate links.
• You get to charge resellers customization fee if they want to rebrand certain parts of your product with their own affiliate links to enjoy back-end profits from the same customers.
This is an attractive back-end profit center for you as a Resell Rights product author. In this, upon the release of your product, you have TWO appealing target markets: a niche market - PLUS - the 'resellers' market!
• Resellers are usually more motivated than affiliates because resellers have invested some money into purchasing products with resell rights.
Thus you leverage your marketing efforts on a quality group of marketers.
On top of buying resell rights products - then selling them on your own website, there are other ways you can utilize your rights to almost any particular, single product - in order to feed your online business so that it grows into something successful.
When you buy resell rights to a product you can:
• Build an opt-in list
Resell Rights products can be given away as incentives for visitors who subscribe to your e-Zine or other services. Simply set up a small sales page that offers a free e-book in exchange for peoples' email addresses and names.
• Add Resell Rights items to your e-Zine on a regular basis
Adding products with Resell Rights with similar themes as your e-Zine or Newsletter will encourage readers and subscribers to look forward to every one of your email messages.
• Increase your web site traffic
Offering Resell Rights products with Give Away rights in membership sites, if you develop one of those - draws targetted traffic in HUGE AMOUNTS - in masses. You can advertise through the blog on your site. A well executed campaign through your blog is one of the best ways to generate a swarm of traffic, sales, and profit out of your site!
• Create an infinite amount of keyword-specific 'doorway pages' using the E-books, software, audio, and videos that you acquire that come with Resell Rights.
Point these pages to your main site and your traffic explode!
• Earn 100% from up-front sales of the Resell Rights products
This is the most attractive part about digital products that come with Resell Rights. As a reseller, you get to resell the products while keeping all the profits.
• Earn extra money from back-end sales from the same Resell Rights products sold to the same customers
This can be possibly done by customizing the product by their original author. In this, you'll have your affiliate links embedded into other affiliate programs, preferably 2-tier or more.
• Use them for your own personal development and for building your wealth of knowledge
As I said before, starting your own online business by buying resell rights is the simplest, quickest and easiest way to start an online business. If this is your first time making money online, you will learn a great deal from trying to sell and market the product you bought the resell rights to.
• Increase your sales by offering products with Resell Rights as added bonuses on your sales letter
Throwing in more bonuses without stealing the focus from your primary product in your sales letter is a great way for prospects to continue to purchase from YOU - as opposed to other Internet Business owners or even other resellers for that matter.
• Add value or surprise bonuses in your Thank You page
This is a good tactic to build trust, rapport and credibility on your part. Additionally, your new customers will feel that they have made the wisest choices by staying true to you and purchasing from you. For all you know, they'll likely encourage their friends to buy from you instead of from other marketers - simply because of the unannounced bonuses and the great deals you supply!
• Use products with Resell Rights in your after-sale, follow-up messages to bring repeat customers to your Internet Business
Since your customer trusted you enough to buy from you the first time, why shouldn’t he or she continue to do so? If your customer is pleased with your first product or recommendation, that customer will definitely look forward to your future products and recommendations.
• Create your own information product with Resell Rights products to be included in your package to sell along with your purchased Resell Rights items.
You can provide cross-references to other subjects that your product may not be able to cover in detail - as part of the package in your product. You can also provide tools and software which you have the Resell Rights to in your product or package. This will save your customer the time, effort and money sourcing and purchasing them ala carte.
• Create your own free or paid membership website
This is a powerful, powerful - did I say POWERFUL? - method used by experienced and successful Internet Marketers - to build their own base of responsive and quality members. You can build a membership site, too - and offer multiple products that members can access all the time. You'll save your customers the time, effort and money of looking all over the net for quality products. In addition, while your customers are paying a small monthly or yearly membership fee, this secures your income somewhat, knowing that membership fees will be going to your account rather than just 'sales' profits.
If you can imagine it - with these kinds of resellable products, you can probably implement it to turn your Resale Rights Business into a success and earn a very worthy income!
As you may already suspect, there are many different kinds of resell rights that you can buy or sell. You'll need to know about all of these if you're interested in how to start a business.
Here are the main kinds:
- Resell Rights
You'll have the right to resell a product: This can apply to both physical and digital products. Where digital product is concerned, you resell the product and keep 100% of the profits without losing the enjoyment of having the same product to sell over and over again. Digital products are duplicable in nature.
- Basic Resell Rights
You'll have the right to resell the product, however, your customer will not have the right to re-sell the same product to another person. You get to keep 100% of the profit after every sale you make.
- Master Resell Rights
You'll have the right to resell the product and you'll also have the Basic Resell Rights, itself - to sell to your customers. In turn, your customers can resell the same item to their customers. Master Resell Rights can either be bundled together with the purchase of the product or - purchased separately from the original product.
- Private Label Rights
This is THE GRAND-DADDY of all resell rights! Buying Private Label Rights will almost always give you the right to change the product in any way you like, to put your own name on it, sell resell rights or even master resell rights to others and to basically use and treat the product as if it were your own creation.
- Give Away Rights
You can give 'Give Away Rights' products away for free. In most cases, however, you cannot resell and/or edit it.
- Royalty Rights
You'll have to pay the original product author or franchisor a percentage of every sale made by you on a Royalty Rights item. This right normally applies to physical products. McDonald’s and bookstore books are examples that demonstrate this right.
There you have it...the basic run-down of different types of Resell Rights.
I have a wide range of interests from writing and blogging to researching on the topic of poverty. I study urban mythology and like to observe how the world works via the way people interact with each other.
